https://www.heineken.com/us/en/promos/silver12packs
Instant Win Prizes (31): A total of thirty-one (31) Instant Win prizes will be available to be randomly awarded during the Promotion Period. Each Instant Win prize consists of: one (1) $50 gift card from the Sponsor designated gift card provider. Gift card subject to the terms and conditions of issuing gift card provider policy. Approximate retail value (“ARV”) of each instant win prize award: $50. Total ARV of all available instant win prize awards: $1,550.