One (1) Grand Prize: $5,000, awarded in the form of a check.
Ten (10) First Prizes: Beautyrest Recharge Queen Set including queen size mattress and queen size box spring, ARV: $1,099.00.
Five (5) Second Prizes: Two standard memory foam Luxury gel Pillows, ARV: $258.00.
Five (5) Third Prizes: Queen Luxury Sheet Set, ARV: $169.00
Total ARV of all prizes: $18,125.
Open to legal residents of the fifty (50) United States and the District of Columbia who are eighteen (18) years of age or older. Contest begins on September 17, 2014 at 12:00:01 am Central Time and ends on November 4, 2014 at 11:59:59 pm CT.
TO ENTER: Write an essay or create a video essay to answer the following question: “Why is your mattress giving you a bad night’s sleep?” Follow the directions to complete an online registration form and submit your written essay and a photo of your mattress without sheets or bedding or create a video essay which includes your mattress without sheets or bedding. Written Essays must be 500 words or less. Video Essays must be MP4/MOV files no longer than ninety (90) seconds in length and under 200MB.
Entries will be judged based on the following equally weighted judging criteria:
Are the essay and photo reflective of one another?
Emotional substance of the Essay; how moving is the Essay?
Descriptive and informative quality of essay
Creativity & Originality
Uniqueness of Story