http://generalmills.promo.eprize.com/bikesforabetteru/
Must be enrolled as a full-time student at a Participating Campus.
Grand Prize: (1 winner) Custom Cycle Force bicycle for winner and 15 Cycle Force bicycles for a bike sharing program for winner’s participating campus (ARV $3,440)
Instant Win Prize: (59 winners) Timbuk2 SWIG Configured Small backpack (ARV $90)