http://www.fandango.com/promo/texttowinofficialrules
During the Sweepstakes Period, you may earn up to four (4) text entries (each a “Text Entry”) by texting the word ACTION to FNDGO (36346) to be opted-in to receive weekly trivia questions and to be opted-in to receive Fandango mobile text messages. After texting the word ACTION, a welcome message will be sent to you, followed by the trivia question for that week. Additional trivia questions will be sent within the following week; one such trivia question for each remaining Sweepstakes Entry Period during the Sweepstakes Period. Entrants may only receive up to four (4) total entries in this Sweepstakes (limit one (1) entry per Sweepstakes Entry Period) regardless of the method of entry (or combination thereof) they choose.
ALTERNATIVE MEANS OF ENTRY: You may also enter the Sweepstakes by sending an email with the subject line “Summer of Action Text to Win Sweepstakes” to marketing@fandango.com, with your name, e-mail address and the Sweepstakes Entry Period for which you are entering (e.g., Entry Period 1, Entry Period 2, etc. as such Entry Periods are defined in paragraph 2 above) in the body of the email (“Email Entry[ies]”). Email Entries must be received during the Entry Period for which you are entering to be eligible for the Sweepstakes. Limit one (1) entry per Entry Period, regardless of method of entry (or combination thereof), per person, per unique device, per email address and per household, with limit four (4) total entries during the Sweepstakes Period.
PRIZES: One (1) prize (“Prize”) will be awarded in this Sweepstakes. The Prize will consist of: one (1) Xbox 360 250GB Console (ARV $300.00 (USD)) and one (1) five-pack of Xbox 360 games (game selection to be determined by prize provider) (ARV $100 (USD)). Total ARV of the Grand Prize is four hundred dollars ($400.00 USD).