Camel Hump Day Monthly Instant Win Game

Visit www.Camel.com(“Website”), during any or each Hump Day, and look for the “Hump Day Game” link. Click on the Game link and follow the online instructions to play for a chance to win a prize (a “Play”). If your screen displays a prize-winning message, you are a winner (subject to verification) of the prize indicated.

Grand Prizes (1,650 total; see Rule #2 for Prize Breakout per Hump Day): Each Grand Prize winner will receive a $50.00 MasterCard® Prepaid E-Code. Approximate Retail Value (“ARV”): $50.00 each.

 First Prizes (7,500 total; see Rule #2 for Prize Breakout per Hump Day): Each First Prize winner will receive a $25.00 MasterCard® Prepaid E-Code. ARV: $25.00 each.

 Prepaid E-Codes are subject to terms and conditions as set by the MasterCard® issuer, First California Bank and are only valid for use at certain online retailers that accept MasterCard® Prepaid E-Codes as payment. Winners must register their prize within 30 days and redeem their Prepaid E-Code within 90 days at which time the Prepaid E-Code will expire. Winners must accept prize as stated by Sponsor, or prize may be forfeited. Winners may not substitute, assign or transfer a prize, or redeem a prize for cash, but Sponsor reserves the right to substitute a prize with a prize of equal or greater value should a stated prize become unavailable. Odds of winning depend on the number of Plays received during a given Hump Day, and the order in which such Plays are received. Total ARV of all prizes offered is $270,000.00.