https://www.heineken.com/us/en/promos/formula1
Instant Win Prize (100): Each instant win prize consists of one (1) Heineken F1 hat. Approximate retail value (“ARV”) of each instant win prize: $20.
East Regional Prize (2): Each East Regional prize consists of one (1) Heineken Race Jacket. ARV of each East Regional prize: $50.
Central Regional Prize (2): Each Central Regional prize consists of one (1) Heineken Race Jacket. ARV of each Central Regional prize: $50.
West Regional Prize (2): Each West Regional prize consists of one (1) Heineken Race Jacket. ARV of each West Regional prize: $50.
Frontier Regional Prize (2): Each Frontier Regional prize consists of one (1) Heineken Race Jacket. ARV of each Frontier Regional prize: $50.
TX Regional Prize (1) – Formula 1® Austin Race: The TX Regional prize consists of: two (2) general admission or grand stand 1-day tickets to attend the Formula 1® Austin Grand Prix 2026 race scheduled for Sunday, 10/25/2026, and one (1) $500 gift card from the Sponsor designated gift card provider towards a travel stipend. ARV of TX Regional Prize: $1,000.
AZ/NV Regional Prize (1) – Formula 1® Austin Race: The AZ/NV Regional prize consists of: two (2) general admission or grand stand 3-day tickets to attend the Formula 1® Las Vegas Grand Prix 2026 race scheduled for Saturday, 11/21/2026, and three (3) nights hotel accommodations for two (2) people—one room, double occupancy (during the dates as solely determined and designated by Sponsor) at a Sponsor-designated hotel in the Las Vegas, NV metro area. ARV of AZ/NV Regional Prize: $1,750.
Grand Prize (1) – 2027 Formula 1® Miami, FL race: The grand prize shall consist of the opportunity to attend the 2027 Formula 1® Miami, FL race and includes: round-trip coach class airfare for winner and two (2) guests (each age 21 or older) from the nearest major metro airport to winner’s residential home address (as designated by Sponsor) to Miami, FL; three (3) nights hotel accommodations for three (3) people—one room, triple occupancy (scheduled for May 2027 during the dates as solely determined and designated by Sponsor) at a Sponsor-designated hotel in the Miami, FL metro area; and three (3) general admission tickets to the 2027 Formula 1® Miami, FL Grand Prix race scheduled for May 2027. ARV of Grand Prize: $6,000.