The James Hardie $25,000 Sweepstakes

http://www.thisoldhouse.com/toh/static/sweepstakes/09-toh-james-hardie/james-hardie-sweeps-form.html
DREAM OF A LIFETIME GRAND PRIZE GIVEAWAY CONSUMER DISCLOSURES: You have not yet won. No purchase necessary. Grand Prize winner chooses from a variety of merchandise with approximately the same value (e.g., automobiles, vacations, electronics, etc.). Approximate retail value (ARV) of merchandise: up to $30,000 or $25,000 cash option.