Cabela’s #ItsInMyNature Video Contest

http://itsinmynaturecontest.appspot.com/

fill out
the online form (including full name, phone number, zip code, and email address) and provide a
link to your YouTube video that reflects Cabela’s It’s In My Nature™ theme.
To upload and submit a video, you must be signed in to YouTube. To sign in to YouTube, you
must have an account, which you can create for free by visiting www.YouTube.com, clicking
“sign in” and following the instructions. Once you are signed in to your account, follow the
instruction on the YouTube site to upload your video. Video submissions must comply with
YouTube’s Terms of Service and Community Guidelines, (collectively, the “Guidelines”). By
entering and submitting a video, you agree that you have read and consent to be bound by these
Official Rules and the Guidelines. Sponsor or its designated representatives reserve the right to
disqualify and remove any video that does not conform to these Official Rules or the Guidelines
as determined by Sponsor in its sole discretion. Sponsor will not notify Entrant whether the video
has been disqualified and removed. Videos shall not exceed 60 seconds in length.

WINNER SELECTION. At the end of the Contest Period, a qualified panel of judges will
judge eligible entries on the basis of the following criteria:
 Originality (50%): How creative and inventive was the content of entrant’s Entry?;
 Consistency with Sponsor’s Brand Image It’s In My Nature™ (25%): Does the entrant’s
Entry accurately represent the Sponsor’s brand image?; and
 Quality of photograph (25%): How well did the entrant present the Entry?

PRIZES: Five (5) Prizes: The winners will receive: one (1) $500 Cabela’s Gift card and one
(1) GoPro Camera Prize package which includes one (1) of each of the following items: GoPro
HERO3+ Black Edition Camera – Adventure; Battery BacPac; LCD Touch BacPac; Grab Bag of
Mounts; Flat + Curved Adhesive Mounts; Front Mount; The Frame; Side Mount; Chest Mount
Harness “Chesty”; Junior Chest Mount; Handlebar Seatpost Pole Mount; Vented Helmet Strap
Mount; Suction Cup Mount; Tripod Mounts; Headstrap + QuickClip; Jaws Flex Clamp Mount;
HERO3 Replacement Housing; HERO 3 Skeleton Housing; HERO 3 Wrist Housing; Floaty
Backdoor; Protective Lens and Covers; Anti-Fog Inserts; Composite Cable; HDMI Cable; Auto
Charger; Wall Charger; HD HERO 3 & HD HERO 3+ Rechargeable Battery; Bag Pack; Lexar
Micro SD Card Ultra 64GB. Approximate Retail Value (ARV) of the Prize is $1,806. ARV of
all Prizes is $9,030.