Miller Lite and Coors Light Fall Homegating Sweepstakes

1. 1. Text Message: Using an SMS-enabled mobile device, an entrant must send a text message to the short code “73255” (“Short Code”) stating one (1) of the following keywords (each, a “Keyword”) applicable for the entrant’s state of residence:

Keyword	Eligible States	Number of Grand Prizes* Awarded	Number of First Prizes* Awarded
FAN	AZ, GA, IL, IA, KS, MO, NE, NC, OK, SC & TX	1	1
PUNT	AL, LA & MS	1	0
SCORE	NC	1	2
THROW	AR, MS & SC	1	2
PASS	LA	1	0
CATCH	TN	2	4
BLITZ	AL, LA & MS	2	0
GAME	AL, FL, GA, LA, MS, NC & SC	1	1
GAMEDAY	NC & SC	1	2
CHEER	NC & SC	1	1
TOUCHDOWN	FL	1	2

1. 1. Grand Prizes (13 total, as awarded to specific Keywords as set forth in the chart in Section 3A):  Each grand prize is a Homegate Outdoor Viewing Prize Pack (“Grand Prize”). The Grand Prize includes an outdoor screen, a projector, a media streaming device, a speaker, a 10’X10’ pop-up tent, and a $300 pre-paid card. Thirteen (13) Grand Prizes will be available in the Sweepstakes – two (2) each for Keywords CATCH and BLITZ, and one (1) for each of the remaining Keywords. The ARV of each Grand Prize is $2,209.

1. 1. First Prizes (15 total, as awarded to specific Keywords as set forth in the chart in Section 3A):  Each first prize is a Homegate Prize Pack (“First Prize”). The First Prize includes four (4) tailgate chairs, a portable cornhole bean bag toss game, a 10’X10’ pop-up tent, a portable tailgate grill/cooler set, and a $300 pre-paid card. Thirteen (13) First Prizes will be available in the Sweepstakes – four (4) for Keyword CATCH, two (2) each for Keywords SCORE, THROW, GAMEDAY, and TOUCHDOWN, and one (1) each for Keywords FAN, GAME, and CHEER. Note:  No First Prizes are awarded for Keywords PUNT, PASS, or BLITZ. The ARV of each First Prize is $612.

1. 1. Total ARV: The total ARV of all available prizes in the Sweepstakes is $37,897.
2. https://www.promorules.com/PL014045