https://www.newbelgium.com/contests/fat-tire-burton/
GRAND PRIZE (1)/APPROXIMATE RETAIL VALUE (ARV): The Grand Prize consists of a Fat Tire x Burton Pow Surfer snowboard, a $2,000 Burton gift card, and a 21/22 Season Lift Pass of your choice. (ARV=$4,400, value may vary depending upon Season Lift Ticket value).