BAILEYS Coffee Creamers Comment with Flavor Caption Contest
https://www.facebook.com/BAILEYSCreamers/app_434429006672601
There will be eighteen (18) caption terms during the Contest Term. Each caption term shall run for three (3) calendar days from 9:00 AM ET of the first day through 8:59 AM ET three calendar days later, as noted below (each, a “Caption Term”). To be eligible during a Caption Term, an eligible entry must be received by Sponsor during the applicable Caption Term. All entries must be received by Sponsor during the Contest Term.
Caption Term Start Date / Time End Date / Time Winner Notification on or about
Caption 1 August 27, 2013 at 9:00 AM ET August 30, 2013 at 8:59 AM ET September 1, 2013
Caption 2 August 30, 2013 at 9:00 AM ET September 2, 2013 at 8:59 AM ET September 4, 2013
Caption 3 September 2, at 9:00 AM ET September 5, at 8:59 AM ET September 7, 2013
Caption 4 September 5 at 9:00 AM ET September 8, at 8:59 AM ET September 10, 2013
Caption 5 September 8, at 9:00 AM ET September 11, at 8:59 AM ET September 13, 2013
Caption 6 September 11, at 9:00 AM ET September 14, at 8:59 AM ET September 16, 2013
Caption 7 September 14, at 9:00 AM ET September 17, at 8:59 AM ET September 19, 2013
Caption 8 September 17, at 9:00 AM ET September 20, at 8:59 AM ET September 22, 2013
Caption 9 September 20, at 9:00 AM ET September 23, at 8:59 AM ET September 25, 2013
Caption 10 September 22, at 9:00 AM ET September 25, at 8:59 AM ET September 27, 2013
Caption 11 September 26, at 9:00 AM ET September 29, at 8:59 AM ET October 1, 2013
Caption 12 September 29, at 9:00 AM ET October 2, at 8:59 AM ET October 4, 2013
Caption 13 October 2, at 9:00 AM ET October 5, at 8:59 AM ET October 7, 2013
Caption 14 October 5, at 9:00 AM ET October 8, at 8:59 AM ET October 10, 2013
Caption 15 October 8, at 9:00 AM ET October 11, at 8:59 AM ET October 13, 2013
Caption 16 October 11, at 9:00 AM ET October 14, at 8:59 AM ET October 16, 2013
Caption 17 October 14, at 9:00 AM ET October 17, at 8:59 AM ET October 19, 2013
Caption 18 October 17, at 9:00 AM ET October 20, at 8:59 AM ET October 22, 2013
Enter your caption for the featured photo and select “comment.” Allow Baileys Coffee Creamers to access your public profile on Facebook, complete the online contest entry form,
Limit: one entry per person per Caption Term.
Judging Criteria: All eligible entries received by Sponsor in the applicable Caption Term will be judged by a panel of judges representing Sponsor who have expertise in the marketing and advertising industries (the “Judges”). All eligible entries will be judged on a 0-23 point scale based on each of the following criteria: 1) creativity (10 points); 2) humor (10 points); and 3) use of BAILEYS® Coffee Creamer product (3 points). The Judges will choose the one (1) entrant with the highest score as the “Winner” for each Caption Term.
Prizes Packages: Each Winner will be promoted as a winner on Sponsor’s social media channels following the applicable Caption Term. In addition, Sponsor will award each Winner: one (1) Prize, as detailed in the chart below, and one (1) Surprise Prize Pack (the Prize and Surprise Prize Pack are collectively the “Prize Package”), for a total of eighteen (18) Prize Packages.
Surprise Prize Pack: Each Winner will receive one Surprise Prize Pack consisting of:
One (1) BAILEYS Coffee Creamers branded Tumbler – ARV: $10.39.
Two (2) coupons for complimentary BAILEYS Coffee Creamers product – ARV: $9.98.
The total ARV of each Surprise Prize Pack is $20.37. The total value of all Surprise Prize Packs is $366.66. Coupons must be used by the applicable expiration date. Coupons may not be redeemed for cash and each has a cash value of 1/20th of one cent.
Prizes: Each Winner will receive one Prize as detailed below:
Caption Term Prize Total Approximate Retail Value (“ARV”) of Prize Total ARV of Prize Package
Caption Term 1 ·One (1) Kate Spade Shoulder Bag – ARV: $278.00 Total ARV of Prize: $278.00 Total ARV of Prize Package: $298.37
Caption Term 2 · One (1) BAILEYS Coffee Creamers Branded Beach Towel – ARV: $75.00 Total ARV of Prize: $444.77 Total ARV of Prize Package: $465.32
· One (1) BAILEYS Coffee Creamers Branded Tote – ARV: $74.82
· One (1) BAILEYS Coffee Creamers Branded Beach Chair – ARV: $295.13
Caption Term 3 · One (1) Le Creuset Round French Oven – ARV: $275.00 Total ARV of Prize: $275.00 Total ARV of Prize Package: $295.37
Caption Term 4 · One (1) Kindle Fire HD 16GB – ARV: $199.00 Total ARV of Prize: $199.00 Total ARV of Prize Package: $219.37
Caption Term 5 · One (1) Kitchen Aid Mixer – ARV: $310.00 Total ARV of Prize: $310.00 Total ARV of Prize Package: $330.37
Caption Term 6 · One (1) $100 DSW Gift Card – ARV: $100 Total ARV of Prize: $120.80 Total ARV of Prize Package: $141.17
· One (1) BAILEYS Coffee Creamers Travel Mug – ARV: $20.80
Caption Term 7 · One (1) BAILEYS Coffee Creamers Branded Cooler – ARV: $208.13 Total ARV of Prize: $208.13 Total ARV of Prize Package: $228.50
Caption Term 8 · One (1) Cuisinart Ice Cream Maker – ARV: $77.00 Total ARV of Prize: $77.00 Total ARV of Prize Package: $97.37
Caption Term 9 · One (1) Lululemon Yoga Mat – ARV: $68.00 Total ARV of Prize: $168.00 Total ARV of Prize Package: $188.37
· One (1) $100 Lululemon Gift Card – ARV: $100
Caption Term 10 · One (1) Panasonic Super Slim Digital Camera – ARV: $100.00 Total ARV of Prize: $100.00 Total ARV of Prize Package: $120.37
Caption Term 11 · One (1) Flower of the Month Club – Four Month Subscription – ARV: $188.00 Total ARV of Prize: $188.00 Total ARV of Prize Package: $208.37
Caption Term 12 · One (1) Three piece American Tourister Luggage Set – ARV: $170.00 Total ARV of Prize: $170.00 Total ARV of Prize Package: $190.37
Caption Term 13 · One (1) Bodum Premium Pour Over Coffee Maker –ARV: $195.00 Total ARV of Prize: $195.00 Total ARV of Prize Package: $215.37
Caption Term 14 · One (1) Heritage Jewelry Armoire Cheval Mirror –ARV: $220.00 Total ARV of Prize: $220.00 Total ARV of Prize Package: $240.37
Caption Term 15 · One (1) Clarisonic Facial Cleanser Kit – ARV: $150.00 Total ARV of Prize: $250.00 Total ARV of Prize Package: $270.37
· One (1) $100 Sephora Gift Card – ARV: $100
Caption Term 16 · One (1) Philosophy Bath Kit – ARV: $89.00 Total ARV of Prize: $226.95 Total ARV of Prize Package: $247.32
· One (1) Nordstrom Plush Terry Robe – ARV: $98.00
· One (1) Pair Nordstrom Spa Wrap Slippers – ARV: $39.95
Caption Term 17 · One (1) Premium Breville Juicer – ARV: $150.00 Total ARV of Prize: $150.00 Total ARV of Prize Package: $170.37
Caption Term 18 · One (1) Pendelton Blanket – ARV: $308.00 Total ARV of Prize: $308.00 Total ARV of Prize Package: $328.37
Total ARV of all Prizes: $3,889.00 Total ARV of all Prize Packages: $4,255.54
The total approximate retail value of all Prize Packages is $4,255.54.