Coca-Cola 50th ICEEversary Sweepstakes

http://cokeplaytowin.com/iceeversary
How to Enter: During the Promotion Period, take a photo of yourself (selfie). No one else must appear recognizably in your photo. Then, follow the links and instructions to upload your photo. Your photo must be in .jpg format. Once your photo is approved, you will receive 1 Sweepstakes entry into the applicable Weekly Entry Period drawing and 1 Sweepstakes entry into the Grand Prize Entry Period drawing. For the avoidance of doubt, if a photo is in compliance with these Official Rules, the quality of the photo will not be taken into account in the winner selection procedure.

Prizes:
1 GRAND PRIZE: A check for $5,000 made out to the winner. Approximate Retail Value (“ARV”): $5,000.
50 FIRST PRIZES (4 awarded for each of the first 11 Weekly Entry Periods and 3 awarded for each of the last 2 Weekly Entry Periods): A gift pack, all details and contents determined by Sponsor, in its sole discretion. Gift pack is likely to include a beach towel, t-shirt, disc toy, baseball cap, and collector cups. ARV: $75.