https://cocacola.promo.eprize.com/score2015/
8. Prizes: a. Sweepstakes Prize: 1 SWEEPSTAKES GRAND PRIZE: A $10,000 scholarship, fulfilled as a check. Approximate Retail Value (“ARV”): $10,000. The odds of winning the Sweepstakes Grand Prize depend on the number of eligible entries received during the Promotion Period. b. Instant Win Game Prizes: 4 FIRST PRIZES: A $250 Rite Aid gift card (terms and conditions apply). ARV: $250. 1,000 SECOND PRIZES: A duffle bag from Coca-Cola (details determined by Sponsor in its sole discretion). ARV: $16. The odds of winning an Instant Win Game prize depend on the number of prizes available divided by the number of eligible Instant Win Game plays. For All Prizes: No substitution, exchange or transfer of prize by winner. Sponsor reserves the right to substitute any prize for one of equal or greater value. Winners are responsible for all taxes and fees associated with prize receipt and/or use. Limit: 1 Sweepstakes Prize and 1 Instant Win Game Prize per person. Total ARV of All Prizes: $27,000.