https://www.hersheys.com/smores/en/default.aspx
PRIZES: Two Thousand Five Hundred Forty-Four (2,544) Prizes. Each winner will receive an 11-Piece BBQ Set with a HERSHEY’S® Branded Carrying Case. Approximate Retail Value (“ARV”): $33.92 each.
Total ARV of all prizes offered is $86,292.48. Limit one (1) prize per person, address and/or household.